Vegas Bound

This Friday we are headed to Las Vegas to present a snippet of the MMSG at a Men's Conference. It's a topic called the Relationship Equity Account and pretty much the thing that started this venture into writing the book and spreading the word on how to be the best man in your marriage.

The REA revolves around continually doing things for your woman aimed solely at making her smile and feel happy and cared for. You must do these for no other reason (see the post on Loving Her For Free, August 27). Though you will benefit from what you end up doing - in many, many ways, you cannot do them for the purpose of benefit. That is a withdrawal from the account. These are deposits. Or maybe think of them as paying the utility bill. If you don't pay, the lights are shut off - that simple.

The REA is based on the principle that no matter what you do or how big or expensive it was, it nets you one point. Conversely, however, your errors, omissions, and failures are variably weighted and can be intensified by her current mood. A nasty screw-up on the day when she is cranked at you can result in hundreds of negative points - withdrawals from the account. Get in the habit of regular deposits, multiple times daily. It pays off in the long run.

We are really looking forward to the exercise and conversations we'll be having in Vegas - hope to see you there.